Supercross BMX Canada — Canadian Factory Team
Supercross BMX · Canadian Factory Team
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Supercross BMX Canada
Double UCI World Champions. Multiple USA BMX #1 Women's Pro titles. Canada's first Olympic BMX appearance. Thirty-six years of Canadian factory racing — and just getting started again.
The Original Factory Rider Is Back — Running the Team
Canada & Supercross — A 36-Year Story
The Supercross BMX and Canada story doesn't start with a sponsorship deal or a marketing campaign. It starts with a 13-year-old kid named Ken Cools who became the first Canadian rider to ever wear the Supercross factory jersey — in the very earliest years of the brand. That was 1989. The year Supercross was born.
What followed over the next three and a half decades is one of the deepest international stories in Supercross BMX history. Double UCI World Championships. Multiple national titles. Canada's first Olympic BMX appearance. And now, 36 years after Ken Cools first pulled on that factory jersey at 13 years old, he's back — this time leading the new Supercross BMX Canadian Factory Team.
The Canadian Timeline
~1989
Ken Cools — age 13 — becomes the first Canadian Supercross BMX Factory rider.
Early 1990s–2000s
Samantha "Sammy" Cools — Double UCI Junior World Champion, multiple USA BMX #1 Women's Pro titles. All won on Supercross frames.
2008
Sammy Cools rides the Supercross S7 at the Beijing Olympic Games — first Supercross BMX frame at the Olympics.
Championship Years
Kaila Sweeney wins Canadian #1 Women's Pro. Jim Brown wins Canadian #1 Pro. Both on Supercross.
2025–2026
Ken Cools returns — 36 years on, now leading the new Supercross BMX Canadian Factory Team.
Samantha "Sammy" Cools
Supercross BMX Factory Team · Canada
Sammy Cools
Double UCI World Champion · Multiple USA BMX #1 Women's Pro · First Supercross Rider at the Olympics
Samantha Cools is the most decorated Canadian rider in Supercross BMX history. Double UCI BMX Junior World Champion. Multiple USA BMX #1 Women's Pro titles. And in 2008 — Beijing.
- 🏆Double UCI BMX Junior World Champion — both titles on Supercross BMX
- 🏆Multiple USA BMX #1 Women's Pro titles — on Supercross BMX
- 🇨🇦Canadian BMX National Champion
- 🔴First Supercross BMX rider to compete at the Olympic Games — Beijing 2008, Supercross S7 frame
The Olympic Moment — Beijing 2008
The First Supercross Frame at the Olympics
When Sammy Cools rolled to the start hill at the 2008 Beijing Olympic Games, she carried a Supercross S7 frame — built in Apple Valley, California — onto the most watched sporting stage in the world. The first time in history a Supercross BMX frame competed at the Olympics.
No other rider made that particular kind of history for Supercross. Sammy Cools did — wearing the maple leaf.
Ken Cools — The Original. Now the Director.
Supercross BMX · Canadian Factory Team Director
Ken Cools
First Canadian Factory Rider (Age 13) · Now Leading the Team · 36 Years On
In the first years Supercross BMX existed, a 13-year-old Canadian named Ken Cools became the first factory rider in the country to ever wear the jersey. Canada has been part of the Supercross story since the beginning — not as an afterthought, but as a factory team country from day one.
36 years later, Ken came back. Not as a rider — as the man building the next chapter. He now leads the Supercross BMX Canadian Factory Team, developing Canadian talent and putting Supercross frames in the hands of the next generation.
That's not a story you manufacture. That's 36 years of real connection to a brand.
More Canadian Champions on Supercross
Kaila Sweeney
Canadian #1 Women's Pro
Kaila Sweeney claimed the Canadian #1 Women's Pro Title on Supercross BMX — proving the women's program has produced the best in the country.
Jim Brown
Canadian #1 Pro
Jim Brown won the Canadian #1 Pro Title on a Supercross frame. When Canada's best reached for the national title, they did it on Supercross.
The Frames Behind the Results
Every Canadian title was won on a frame built in Apple Valley, California. Supercross BMX has been engineering race frames since 1989 — the same year Ken Cools first wore the factory jersey.
Race Frames — Available in Canada
Vision F1x Carbon & SX450 Cro-Mo
Vision F1x (Carbon): Toray aerospace-grade carbon · Monocoque construction · 3× EN BMX safety standard · Threaded Euro BB
SX450 OS20 Cro-Mo: 4130 chromoly steel · OS20 geometry · Threaded Euro BB · Field-serviceable
Ships to Canada · CAD pricing at checkout · Fulfillment from Apple Valley, CA
SX450 OS20 Cro-Mo: 4130 chromoly steel · OS20 geometry · Threaded Euro BB · Field-serviceable
Ships to Canada · CAD pricing at checkout · Fulfillment from Apple Valley, CA